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local visibility for smes
tailored digital strategies for practices, tradespeople, and service providers
local businesses in germany reach their customers where they search today — online, local, measurable.
the challenge
90% of customers research online today before contacting a tradesperson or booking a doctor's appointment. 30% of patients find their doctor through google.
many local businesses — from dental practices to electrician shops — are invisible online or invest in marketing without measurable results.
the challenge: limited budget, little time, no in-house marketing expertise. and at the same time, pressure not to fall behind digitally.
the approach
every project starts with analysis: where does the business stand? where do customers search? which competitors are already visible?
google ads with precise geo-targeting ensure immediate visibility for relevant search queries. 'dentist bielefeld' or 'electrician minden' — exactly where customers actively search.
in parallel, local seo is built: google business profile, local directories, website optimization for location-based searches. this creates sustainable organic presence.
landing pages are optimized for conversion — not just visitors, but inquiries and appointments. and: monthly reporting transparently shows what works.
the approach
local businesses reach their target audience exactly where they search. no wastage, no black box.
the combination of paid advertising for quick results and organic optimization for sustainability creates stable lead sources.
every marketing euro is traceable. monthly reports show: what was done, what it achieved, what are the next steps.
consulting at eye level — no complicated concepts, but pragmatic solutions that fit the daily life of a small business.
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