the intelligence hub

data quality, tracking & reporting

decision-ready data instead of reporting noise

the 'intelligence hub' creates one shared data foundation for operations. i standardize tracking, consent, and reporting so teams work from the same numbers and move faster.

%traceable KPI logic
%lower reporting effort
decision blind spots

modules included

  • tracking concept with standardized event design
  • consent mode v2 implementation and validation
  • CRM-to-reporting KPI integration
  • dashboards for management and operational teams
  • data quality checks and anomaly alerts
  • measurement documentation and governance

symptoms & diagnosis

  • multiple data sources show conflicting results
  • reporting takes too long and remains hard to compare
  • teams debate numbers instead of decisions
  • consent and privacy setup is operationally unclear

expected outcomes

  • one shared data baseline for all teams
  • shorter reporting cycles with clear ownership
  • reliable input for budget and process decisions